GTM as a service · fully managed

Strategy, data, messaging and execution across every outbound channel, operated end to end by Closenine until qualified meetings land on your calendar. From $2,000/month.

ICPSignalMessageChannelMeeting

Meetings we have booked with

The engine

Four layers, one operator.

Most teams buy these separately and spend their week stitching them together. We run all four, and the handoffs between them stop being your problem.

Layer 01 · Strategy

We decide the motion

Before a single email goes out we agree who you're selling to, what you're saying, and what a good month looks like in numbers.

  • ICP definition and segmentation
  • Offer and positioning workshop
  • Channel mix and sequencing plan
  • Target model: meetings, pipeline, cost per meeting
Layer 02 · Data

We build the market map

Your total addressable market, mapped account by account, with contact data good enough to actually reach people.

  • TAM mapping and account tiering
  • Waterfall enrichment across providers
  • Email verification and direct dials
  • Intent and trigger signal monitoring
Layer 03 · Execution

We run it every day

Copy, infrastructure and daily operations across every channel you've bought. Nothing is handed back to you to run.

  • Senior copywriting, per segment
  • Sending infrastructure and deliverability
  • Cold email, LinkedIn, ads and AI cold calling
  • Weekly test cycles on angle, list and offer
Layer 04 · Revenue ops

We close the loop

Replies answered in minutes, meetings pushed into your calendar, and every number visible to you the whole way.

  • Reply handling and personal follow-up
  • Calendar handoff to your reps
  • CRM sync and pipeline attribution
  • Weekly reporting and strategy calls
Scope

What we own, and what you do.

“Fully managed” is easy to say, so here is the split in full. If it isn't on your side of the table, it's on ours.

Closenine handles12 items
  • GTM strategy and channel plan
  • ICP research and market mapping
  • Lead sourcing, enrichment, verification
  • Copywriting for every segment
  • Sending infrastructure and domains
  • Deliverability monitoring and warmup
  • Campaign build and daily operation
  • LinkedIn, paid ads and AI cold calling
  • Reply handling and qualification
  • Meeting booking and reminders
  • CRM sync and reporting
  • Ongoing testing and iteration
You handle4 items
  • Show up to the meetings we book
  • Run your own sales calls and close
  • Sign off on positioning and offer
  • Tell us honestly when a lead is off

No tools to buy, no inboxes to warm, no one to hire.

First 90 days

Live in a week. Compounding by quarter.

Vague onboarding is where GTM projects go to die, so here is the actual schedule you can hold us to.

  1. Days 1–7

    Kickoff and build

    Strategy session, ICP locked, market mapped, infrastructure provisioned and warming, first sequences written.

  2. Days 8–30

    Live and iterating

    Sends begin, replies start landing, and we test angles weekly. First booked meetings typically arrive inside this window.

  3. Days 31–60

    Double down

    We know which segments and angles convert. Volume shifts toward what's working and the weak plays get cut.

  4. Days 61–90

    Compound

    The engine is at full cadence across every channel you've bought, with a repeatable cost per meeting you can plan against.

The maths

Building it in-house, priced honestly.

A GTM function is five hires and a tooling budget before it books a single meeting. Here is the same twelve months, both ways.

In-house GTM team · year one
GTM / demand gen leadOwns the motion, the numbers and the team$165,000
2 × SDRProspecting, sequencing and follow-up$150,000
GTM copywriterSequences, angles and landing copy$85,000
RevOps / data analystLists, CRM hygiene, attribution$110,000
Data, tooling and sending infraEnrichment credits, inboxes, sequencer, dialer$42,000
Payroll tax and benefits~25% on salaries$127,500
Twelve-month cost$679,500
Closenine · year one
Pro Package retainer$3,000/mo — coverage plus high-intent depth$36,000
LinkedIn, AI calling and paid ads$3,500/mo in bolt-on channels$42,000
One-time onboardingStrategy, build and infrastructure setup$2,000
Hiring, management, toolingIncluded — there is no team to run$0
Twelve-month cost$80,000
Difference, year oneSame motion, running in about a week instead of the two quarters it takes to hire and ramp a team.
$599,500

Salaries are illustrative US market rates, not quotes. Your numbers will differ — bring them to the call and we'll run it properly.

One retainer. No headcount.

Pipeline maths

What a year of cold email actually builds.

Put in your deal size and pick a plan. Every assumption is printed under its number, so you can argue with the maths instead of trusting us.

$
Plan
Leads contacted31,000Pro Package plan
Replies6822.2% reply rate
Interested10215% of replies
Booked4645% book rate
Held3985% show rate
Closed / mo820% close rate
pilot period$0$421k$841k$1.3M$1.7MMo 1Mo 3Mo 6Mo 9Mo 12First closesFull cadenceReferrals compound
Pipeline in year one$1.7Mcumulative at month 12
Meetings a month4623 closes a quarter at full ramp
Cost per meeting$65$3,000/mo. An SDR runs $400+ a meeting.
Track record

One team running the whole motion, and the numbers to show for it.

0+
Meetings booked
$0M
Pipeline generated
0d
Kickoff to first send
0
Channels, one team
FAQ

Straight answers.

An agency usually owns one channel and hands you a report. We own the whole go-to-market motion — strategy, data, copy, execution and reply handling across every channel — and we're measured on meetings that get held, not on activity or impressions.

Not for prospecting. We do the sourcing, the messaging, the sending and the reply handling, and hand your reps a calendar. Most clients keep their closers and skip the SDR layer entirely, which is where the cost comparison above comes from.

Then we plug into it. Plenty of clients run us alongside an in-house team — we take outbound end to end so their people can focus on inbound, partnerships and closing. We'll sync to your CRM and use your definitions of a qualified meeting.

About a week from kickoff to first sends. Strategy and ICP in the first days, market map and infrastructure alongside it, sequences written and warming, then live. First meetings usually land inside the first month.

Retainers start at $2,000/month for Starter and $3,000/month for the Pro Package, plus a one-time $2,000 onboarding fee. LinkedIn, paid ads and AI cold calling are bolt-ons priced individually. No long-term contract.

You do. Every contact, reply, recording and sending domain is yours, exportable at any time, and it stays yours if you leave. We don't hold your pipeline hostage.